NayaDaya Analytics featured in Forbes article – on AI startups tackling M&A’s biggest blind spots
.jpg%3Fw%3D1200%26h%3D675%26q%3D90&w=3840&q=75)
“Unprecedented insights”. NayaDaya Analytics has been featured in Forbes as one of three AI-powered startups addressing some of the biggest blind spots in mergers and acquisitions. In the article, Jennifer J. Fondrevay explores how emerging AI-driven platforms are making leadership, culture, and organizational dynamics more measurable in M&A - and highlights People Impact Analytics® as an innovative tool.
Forbes presents People Impact Analytics® as a solution that helps detect integration risks before key talent departures will cascade. Based on emotion-behavior science and a three-question employee survey conducted in waves during integration, People Impact Analytics® helps identify emotional patterns, high-risk teams and roles, and specific friction points such as decision-making gridlock, collaboration breakdowns, and accountability gaps.
As Petri Järvinen, CEO of NayaDaya Analytics, notes in the article, M&A is a context where “emotions are very high, expectations sky high, and the risks big as well.” The article also highlights a core principle behind successful use of data in M&A: measurement alone does not create value - leaders must be committed to act on the insights.
Read the Forbes article here:
Ready to see what this could reveal in your organization?
See how three simple questions translate into clear priorities and concrete actions without heavy surveys or complex setup.
